to as many as5,000 a daytoday.
27,000,000 pieces of content
are shared each day via social networks.
80% of business decision-makers prefer to get information from articles, not advertisements or promotional content.
U.S. Internet users spend 3x more time on blogs and social networks than on emails.
In 2010 the average consumer engaged with 5 pieces of content before making a purchasing decision.
In 2011 that number doubled to more than 10.
Website conversion rates are nearly 6X higher for companies using integrated online content campaigns.
What are the main constraints to implementing realtime marketing
Study Shows Producing Enough Content is Marketers Biggest Challenge
and producing the kind of content that engages as their top three content marketing challenges.
More than half of online marketers do not have a documented content development and promotion strategy Of this, only 11% consider themselves effective without one.
the number of
growth in the number of
within the first 24 months of their campaign